Where Influence Meets Affluence
As The Economist’s exclusive Canadian partner, InMarket connects brands to one of the world’s most influential audiences. The Economist Group’s Global Influentials represent the top 20% of earners worldwide, including business decision makers, C-suite leaders, policy shapers and affluent consumers who drive strategy, investment and public discourse.
Exclusive Canadian Access to The Economist's Global Influentials
InMarket delivers Canadian marketers unmatched access to The Economist’s Global Influentials—an elite community of global business decision makers and affluent consumers who rely on trusted insight to guide long-term strategic and investment decisions.
Why Partner with The Economist via InMarket?
• Unmatched access: Reach elite C-suite leaders and influential decision-makers.
• Premium Credibility Align with trusted global journalism
• High-intent environments: Earn attention in moments of purposeful engagement.
• Global Scale, Targeted Precision: Leverage Economist first-party data
The Economist delivers both scale and depth across platforms:
A Premium, High-Attention Media Environment
Who you reach
Global Business Leadership
- Average household income of USD $195,161 and personal income of USD $128,425.
- 22% hold $1M+ in liquid assets.
- 87% hold a university degree; 42% hold a post-graduate degree.
- Nearly 1 in 4 Global Influential C-suite executives worldwide
- Over 70% business decision makers
Policy, regulation & thought leadership
- Strong reach into policymakers, regulators and policy influencers.
- High indexing for thought leaders across global industries.
Unlock Access to the World's Most Influential Audience
Get the full overview of The Economist’s global reach, audience intelligence, platform capabilities and advertising opportunities—all in one comprehensive kit.
Your guide to engaging C-suite leaders, policymakers and affluent consumers worldwide.